Parissa Haghirian

parissa-haghirian

Associate Professor of International Management at Sophia University, Tokyo, in the field of Japanese Management.

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Aug 10 2010

Japan Intercultural Institute Conference 2010 Registration has started

JII Conference 2010

  Sunday, October 17th, 2010
Location: Shirayuri College, Tokyo (Keio line - Sengawa station) 9:00 - Registration 9:30 - Opening 17:30 - Closing 

REGISTER ONLINE
 
Intercultural Learning for a Global World:  From the Classroom to the Boardroom

Join us as educators, trainers and internationalists gather to discuss how to develop the skills and attitudes that encourage internationalism. We are honored to have a special keynote by Glen S. Fukushima,  as well as a wide range of other presenters, including a special presentation by Joseph Shaules.  Sponsored by JII, a member-run NPO dedicated to the learning made possible by intercultural experiences.   
Featuring special keynote speaker: Glen S. Fukushima 

 

Keynote: Intercultural Skills in a Globalizing World: Lessons from Experience   

 

Glen S. Fukushima

As a senior USTR official, Glen S. Fukushima was instrumental in negotiations that opened Japanese markets to US products in the 1980s. He served as Vice President of AT&T Japan Ltd., was President and Representative Director of the Japan operations of Arthur D. Little, Inc., and President and Chairman of the Japan operations of Cadence Design Systems. He was the co-President and Representative Director of NCR Japan Ltd. He served two terms as President of the American Chamber of Commerce in Japan and is currently on the Board of Directors of the Japan Association of Corporate Executives, the Japan Forum on International Relations, and other organizations and corporations. He is currently the Chairman of Airbus Japan.   

    And don’t miss the special workshop:

The Hidden Self-Discovering Your Deep Culture Programming, by Joseph Shaules    And many  presentations on intercultural communication in business and education.    

Sponsored by the: Japan Intercultural Institute

Jul 16 2010

Parissa in Brazil`s Globo: Um país de terno e gravata

Um país de terno e gravata

Apesar de leis que asseguram igualdade, japonesas têm dificuldades no mercado de trabalho

Claudia Sarmento Correspondente TÓQUIO

Duas coisas chamam a atenção no metrô de Tóquio na hora do rush. A primeira é o silêncio da multidão organizada, que não fala nos celulares dentro dos trens e entra e sai sem empurrões.

A segunda é que a massa veste terno e gravata, como se as mulheres não tivessem saído para trabalhar. A impressão é exagerada, mas não está totalmente equivocada. As japonesas são livres para buscar emprego em qualquer área, têm direitos garantidos por lei e o mesmo acesso à educação que seus colegas do sexo oposto.

Mas sua ascensão no mercado de trabalho é lenta, apesar de toda a modernidade que o Japão simboliza. O lema do “você pode ter tudo”, propagado pelas adoradas personagens de “Sex and the city” - ícones de uma geração que quer o amor e a carreira - ainda é coisa de cinema para as japonesas.

Nas empresas do país, apenas 10% dos cargos de gerência são ocupados por mulheres, um índice mínimo se comparado aos 42% dos Estados Unidos e aos 35% do Reino Unido, segundo a ONU. É um número facilmente comprovado em ambientes corporativos: as reuniões são dominadas por homens, mesmo em setores tradicionalmente mais flexíveis, como agências de publicidade.

Em 101 lugar no ranking da igualdade

No último relatório anual sobre as desigualdades entre homens e mulheres (Global Gender Gap Index), divulgado em 2009 pelo Fórum Econômico Mundial, o Japão ficou em 101olugar num ranking de 134 países (quanto mais perto do fim, pior a situação). Um vexame para quem ocupa o posto de segunda maior economia do mundo.

- A minha geração encarou obstáculos que as jovens não enfrentam hoje, e pelo menos as mulheres já ocupam cargos de nível médio. O que precisamos ver é se conseguirão chegar ao topo - disse ao GLOBO a prefeita de Yokohama, Fumiko Hayashi, de 64 anos, primeira mulher a governar a segunda maior cidade japonesa. - A nova situação econômica do país impõe desafios, e tem de haver maior participação em todos os níveis.

Colar de pérolas, tailleur branco e um jeito formal de falar, Fumiko é uma senhora japonesa típica, mas apenas na aparência. Suas conquistas no mundo dos negócios, antes de entrar para a política, causaram espanto num país em que executivas bem-sucedidas são tema frequente de reportagens, não por sua competência, mas por serem mulheres. Mesmo em companhias consideradas politicamente corretas, como a Panasonic, apenas 5% dos 38 mil gerentes são do sexo feminino.

Fumiko é um caso raro: foi presidente da BMW em Tóquio e da rede de supermercados Daiei. Na Nissan, dirigiu a poderosa divisão de vendas, vencendo num meio particularmente masculino, o das montadoras.

Quando saiu da faculdade, nos anos 70, as japonesas só tinham três funções numa empresa: servir chá, fazer cópias de documentos e comprar cigarros para a diretoria. Ela não esconde que comeu o pão que o diabo amassou, mas evita declarações feministas - outro tabu no país.

- Até hoje as japonesas não têm as mesmas oportunidades, nem em termos salariais, nem quando falamos de promoções - confirma Parissa Haghirian, especialista em administração internacional e autora de livros sobre o universo corporativo japonês.

Mas não adianta apenas acusar os japoneses de machismo e encaixar as japonesas no estereótipo da mulher oriental submissa. É preciso entender como o Japão se estruturou no pósguerra, crescendo de um jeito que hipnotizou o mundo, até a crise da década de 90 acabar com a farra. Os problemas econômicos dos últimos anos vêm trazendo transformações, mas o personagem do sararimen - versão local do inglês salary men (assalariado) - ainda é marcante: são empregados que sonham em ficar na mesma companhia o resto da vida, só usam terno preto, camisa branca e gravata escura, trabalham 15 horas por dia e, após o expediente, saem para beber.

Um sistema movido a testosterona.

- É difícil para uma mulher ser vista como uma igual. As japonesas, apesar de altamente qualificadas, não conseguem equilibrar a vida pessoal e a profissional - diz o sociólogo James Farrer, da Universidade de Sophia, em Tóquio.

As creches públicas têm longas filas de espera, e as particulares são caras demais, complicando a vida das mulheres que querem trabalhar depois dos filhos. Além disso, o sistema tributário favorece a cultura da dona de casa: se a mulher trabalha em período integral ou ganha bem, o marido paga mais imposto.

- Não temos incentivos sociais para que a mulher trabalhe, como na Europa. E não são todos os homens que ajudam nas tarefas domésticas.

No Brasil, a classe média tem empregada, né? Não gosto desse sistema, mas é uma saída para quem quer trabalhar fora - diz a professora Satoko Nochida, 33 anos, solteira.

Diplomadas, mas mal aproveitadas

Além das consequências negativas para a economia, diz Parissa Haghirian, com cerca de metade das mulheres com nível universitário não conseguindo pleno aproveitamento no mercado de trabalho, o quadro agrava uma crise demográfica dramática: a população japonesa está encolhendo em ritmo acelerado.

- Apesar de as japonesas terem de abrir mão da carreira pela maternidade, o país tem uma das taxas de fertilidade mais baixas do mundo (média de 1,37 filho por mulher). As pesquisas mostram que, nos países onde a participação da mulher no mercado é alta e apoiada pelo governo, esse índice sobe - diz a especialista.

Jul 13 2010

Parissa in Being A Broad Magazine

Last month Shana Graves from Being A Broad Magazine visited my classes and interviewed me about my teaching style. Here is the interview which is published in Being A Broad Magazine June/July 2010.

Parissa Haghirian teaches Business in Japan

By Shana Graves

Sophia University is one of a handful of universities in Japan that offer business degrees in English, and Parissa Haghirian has been a part of this international faculty for five years. Parissa grew up in Austria and obtained her Masters in Japanese Studies from Vienna University, where she was also awarded a Masters and a PhD in International Management. Parissa is not only an associate professor at Sophia University, but also continues her research in the business management field and teaches at other Tokyo-based universities.

What made you decide to enter the business field?

I studied Japanese anthropology first and wanted to combine it with something more related to my daily life. So I went to business school and I really like to combination of Japanese and business. I still do today.

What brought you to Japan and what makes you stay?

I came here because I was first offered a job at Kyushu Sangyo University in Fukuoka 2004. At the time I decided I wanted to become a professor, but in Austria it was simply impossible to have a career at the university. There are only four universities teaching business and the system is not really supportive of young researchers. Only around 12 percent of full professors are women, so I decided to take the risk of going to Japan and today I still think it was a great decision. In 2006 I started to work at Sophia University. If you are interested in Japanese management, there is no better place to work and research than Tokyo.

How is teaching at Sophia distinct from teaching at a Western university?

Since we teach in English at Sophia, we attract very interesting students with an international mindset. Most of our students have a bicultural background; many of them are Japanese who grew up overseas. But here we also have a lot of exchange students (Sophia has more than 140 partner universities worldwide) and also Japanese students prefer to study in English. The classes are very international and students are very lively and enthusiastic. Generally they are younger than students in Europe, but they are more respectful and also work a lot harder than students in my home country. Classes are longer here than in Europe, with every course consisting of 28 units, s we can cover a lot of business topics. I also teach a Japanese management course in the fall. In this class, to learn more, we always visit Japanese companies and invite guest speakers. Tokyo is a great place to teach business.

What makes your specific classes unique?

So far we have done a book project, a podcast project, a video project, and we will do an interview project this year. The results will always be published and students can also show what they have learned. Some students have also gotten job offers because one of their articles was published.

How do your students react to such interesting and challenging projects?

I think students should be inspired and the learning process should include more than studying new business theories. I always try to add other learning outcomes, such a s losing the fear of using new computer software or improving communication skills. Since the class is so international, students also improve their intercultural skills.

The Japanese business world has been, and still seems to be, dominated by men. From a professional female perspective, what are your thoughts on this?

Yes, this is true. In my classes, the number of women is increasing. I think Japan will need more female workers in the future and big companies will have to change their attitude. The interest of women in business studies is increasing worldwide and Japan is no exception. We can only hope that Japanese companies will make use other talents in the future.

What, if any, challenges are there to being a foreign female professional in Japan?

I have not experienced any particular challenges because I was a woman. In Japan, the position is often more important than the person holding it, so I was shown a lot of respect from the beginning. The cross-cultural challenges are quite numerous. Meetings are held differently, and the communication styles are difficult to understand. Working in a foreign culture always demands openness and the ability to adapt. This can be tiring at times but is mostly very interesting.

Do you have any advice for foreign women interested in pursuing a career in business in Japan?

I think it`s good not to worry too much about making mistakes. Working in a culturally different environment or firm can be stressful. Many women want to be perfect in what they are doing and try to over-adapt. I think it is important to be self-confident in one`s decisions, but at the same time to respect the local culture and company rules. To avoid burn-out or culture shock it is important to take regular breaks, develop a reliable social network, and enjoy the opportunities that the Japanese business environment offers. (Reproduced with permission).

Here is the full article pdf  parissa-haghirian-teaches-business-in-japan

More Information

You can find links to most of Parissa`s class projects on her website at www.parissahaghirian.com. For those who might be interested, in addition to full-time business degrees, Sophia University also offers community college business classes, some of which are also taught by Parissa. For more information or to register please visit www.sophia.ac.jp.

Jun 14 2010

Interviews mit deutschen Managerinnen in Japan: Gabi Kimura

Seit wann sind Sie in Japan?

Februar 1995.

 Was hat Sie nach Japan gebracht?

Ich hatte in Bremen meinen Abschluß in „Angewandte Wirtschaftssprachen und Internationale Unternehmensführung” gemacht und wollte in Japan arbeiten. Und private Grunde gab es auch.

 Wie hat sich Ihre Karriere in Japan gestaltet?

Ich habe zuerst etwa neun Monate in einem Hotel gejobbt, und fand dann eine Stelle als Assistentin des Geschäftsführers beim TUV Rheinland Japan in Osaka. Da es ein kleineres Büro war, habe ich auch Marketing- und Personalarbeit gemacht. Nach vier Jahren lies ich mich zur Hauptstelle nach Yokohama versetzen, wo ich zunächst in der Academy - das ist der Zweig des TUV Rheinland, der Consulting und Seminare anbietet - als Leiterin der Seminararbeit beschäftigt war. Drei Jahre später stieg ich für zwei Jahre ins Personalwesen um, um unsere Arbeit mit externen Ingenieuren und Auditoren auszubauen. Diese Gruppe leite ich weiterhin, habe aber vor zweieinhalb Jahren eine weitere Gruppenleitung im Pre-Sales übernommen.

 Sind Sie mit Ihrer Karriereentwicklung in Japan zufrieden?

Ziemlich.

 Welche Probleme hat man als deutsche Frau in einem japanischen Unternehmen?

Ich bin immer noch beim TUV Rheinland Japan, und das wurde ich nicht als typisch japanisches Unternehmen bezeichnen.

 Gibt es Chancen hier, die man in Deutschland nicht hat?

Ich denke schon - denn als deutsche Frau habe ich Zugang zum inneren Kreis, den ich in Deutschland so nicht hatte. Und im Ausland sind die Karrieren generell steiler. Dass ich fliesend Japanisch kann, ist auch nützlich.

 Welche Empfehlungen würden Sie einer westlichen Frau geben, die in Japan und/oder einem japanischen Unternehmen Karriere machen will?

Japanisch lernen, neben einer anderen Hauptqualifikation - Japanisch alleine reicht nicht. Zielstrebig sein und aktiv nach Chancen suchen. Selbstzweifel nicht so ernst nehmen. Mut haben.

photo-gabi-kimura

Jun 07 2010

Einladung zum Vortrag “Erfolgreich in Japan” an der Universität München

Das Japan-Zentrum der LMU München und
die Deutsch Japanische Gesellschaft in Bayern
laden ein zum Vortrag

 

Erfolgreich in Japan -
Ausländische Unternehmen im japanischen Markt

von
Prof. Dr. Parissa Haghirian, Sophia Universität, Tokio

Einführung und Moderation
Prof. Dr. Franz Waldenberger, LMU München

Datum: 22. Juni 2010 (Dienstag)
Zeit: 19:00 Uhr bis 21:00 Uhr

Ort: Raum M 110, Hörsaalgebäude der LMU
Geschwister-Scholl-Platz 1

 

Der japanische Markt gilt allgemein als anspruchsvoll und schwierig. Dennoch
gibt es zahlreiche ausländische Unternehmen, die in Japan erfolgreich sind. Mit
welchen Problemen die Manager dieser Unternehmen zu kämpfen hatten und
mit welchen Lösungsstrategien sie reüssierten, war Gegenstand eines
Forschungsprojektes, dessen Ergebnisse im Vortrag präsentiert werden. Der
Fokus liegt dabei auf europäischen Klein- und Mittelbetrieben, für die der
Markteintritt in Japan oft besonders risikoreich ist.

Dr. Haghirian ist Associate Professor für Internationales Management an der
Sophia-Universität in Tokio. Als Gastprofessorin unterrichtet sie außerdem an
der Keio Business School in Tokio, der Groupe HEC in Paris, der Helsinki
School of Economics und an der Wirtschaftsuniversität Wien. Neben Lehre und
Forschung zu interkultureller Kommunikation, Markteintrittsstrategien in Asien
und japanischem Konsumentenverhalten bietet sie Unternehmen zu den Themen
Beratung und Seminar an.

Eintritt frei.

Icon - Parissa`s Life in Japan